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Financial Services and Social Networks' Management

From Donna Rodgers, About.com GuideJune 14, 2011

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Financial Services and Social Networks

Financial advisors in the know talk about how they manage social networks. Imagine that! So many financial advisors have multiple social networking presences (on Facebook, LinkedIn, AdvisorTLC, and other blossoming sites), things are getting a little out of control! To manage your social networking posts, take a look at the following sites:

  • Arkovi, by financial services for financial services, is a social media tool that helps you file social content for later use. If someone posts on one of your social network pages, Arkovi logs the content and sends it to your collection portal. Since Arkovi complies with SEC and FINRA requirements and regulatory standards for electronic communications, it's golden within the financial services industry.
  • WordPress, for serious bloggers, helps financial services professionals get the good news out to clients and prospects. WordPress is intuitive and easy to use.
  • For added benefits, take a look at Zemanta: the blogging tool delivers images and additional articles related to your topic. If you've already published articles on the topic, Zemanta makes finding your sage advice much easier!
  • Hootsuite, for very busy financial services professionals, is like a traffic controller for your social network pages. Instead of posting in tandem on your various social networking sites or industry pages, Hootsuite helps you streamline the posting process to save time. Just import each of your social networking bios into a Hootsuite account, then disseminate and distribute your wisdom with great ease. You can also use Hootsuite to collect RSS feeds.

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